How SeaWorld used social media to defuse a major crisis

Courtesy Digg / Tech Industry News  Fri, 03/12/2010 - 01:50

The recent killer whale attack at SeaWorld could have been the end of the theme park. It was that bad. But it appears by all accounts that SeaWorld will continue operating with relative normalcy.

That is in large part due to its social media efforts.


 

More related items

6 Things Google+ Has That Facebook Doesn't
Google is gunning for Facebook. The search giant recently launched Google+, a social networking site that aims to rectify the company's failed social media efforts, such as Google Buzz and...

People Searching for Footage of SeaWorld Tragedy Hits...
If you’re one of the many searching for footage of SeaWorld trainer Dawn Brancheau (who was killed by Tilikum the whale during a show), be warned: You could be vulnerable to viral...

NBC’s Chuck Back for Season 3; Can Social Media...
The NBC series Chuck will be back for a third season in the fall, with the social media efforts of fans playing a staring role in convincing executives at the network to keep it in the...


 

Post new comment

The content of this field is kept private and will not be shown publicly.
computer-internet.marc8.com